For Shopify stores

Increase order value every step of the way

Upsells and discounts designed to look like your brand, not an app. Start free and stay free until you grow.

UpsellFree giftFree shippingVolume discountUpgrade swap
Start for free Free forever. No card, no trial clock.
Free forever
$0 / month
  • 10,000 monthly offer views
  • Targeting, rules and reporting
  • Every feature we add later
Start for free

Every offer type, one app.

Every strategy, one cohesive experience.

The thing they would have forgotten. Put it next to what they are already buying and a good share of people take it.

People also added
HEPA Filter 2-Pack
Fits X2-X4
$29
Add
Spare Battery
60 min
$89
Add

Cheaper than a discount, and it does not train anyone to wait for a sale. People spend up to the threshold to get it.

You are $12 away from your free gift
$0$75 unlocks a gift
Travel cleanser
50ml · worth $14
Free
Added to the order when you hit $75

Nobody likes paying for delivery. Give them a number to clear and most will add something rather than lose it.

You are $21 away from free shipping
$0$50 free shipping$75 gift
Free shipping unlocked at $75

Most people buy one because one is all you priced. Show what two costs and a fair few change their mind.

Buy more, pay less
Buy 1$28 each
$28
Buy 2$25 each
$50
Buy 3$22 each
Best value
$66

The bigger size is better value and they know it. Say so while they are choosing and plenty of them size up.

Size up and save
Most finish the 50ml in five months
50ml
$34
$0.68 per ml
Better value
100ml
$58
$0.58 per ml
Add the larger size

More sales at every step of the journey

Embed Outline widgets at every step of the buying process.

1

Product page

The longest look they give you. Good for framing an offer before anything is in the cart.

Rosehip Balm
You are $21 away from free shipping
2

Add to cart popup

Peak intent. Their attention is already on the thing they just chose, so one matched ask lands.

Rosehip Balm added
People usually add the cleanser
Ceramide Serum
$46
Add to bag
No thanks
3

Cart drawer

Where the order gets shaped. The total is in view and changes are cheap, so nudges work.

4

Cart page

The last full look at the order. Room to spell out thresholds, savings and what is still missing.

Your bag
3 items
Rosehip Balm
50ml
$34
Ceramide Serum
30ml
$46
Free shipping unlocked
Subtotal
$80
Checkout
Taxes calculated at checkout
5

Checkout popup

The final moment before payment, for anyone who skipped the cart. Landing this quarter.

Your bag
3 items
Rosehip Balm
50ml
$34
Ceramide Serum
30ml
$46
Subtotal
$80
Before you pay
Add the travel size for $12
Travel size
Half price with your order
Add and pay
No thanks, pay $80

Designs that actually look like your brand

Pricing

Start free and stay free until it's working

Free
$0 / month
  • 10,000 monthly offer views
  • Every offer type, every widget
Start for free
Starter
$9 / month
  • 25,000 monthly offer views
  • Every offer type, every widget
  • Outline branding removed
Choose Starter
Growth
$19 / month
  • 75,000 monthly offer views
  • Every offer type, every widget
  • Outline branding removed
Choose Growth
Pro
$29 / month
  • 150,000 monthly offer views
  • Every offer type, every widget
  • Outline branding removed
Choose Pro
Scale
$49 / month
  • 300,000 monthly offer views
  • Every offer type, every widget
  • Outline branding removed
Choose Scale
Plus
$99 / month
  • 750,000 monthly offer views
  • Every offer type, every widget
  • Outline branding removed
Choose Plus
Questions

The ones we get asked most

The next order can be a bigger one

Install Outline, switch on one offer, and watch what the next hundred carts do.

Free forever. Every tool included. No card needed.